Essential Job Duties:
Responsibilities will include but are not limited to the following
- Prospect, market, sell and service advertising and marketing campaigns.
- Negotiate business based on industry ratings in order to maximize station revenue and share within parameters set by station management.
- Achieve revenue and share goals set by Sales Manager.
- Develop new advertisers by soliciting local and regional businesses.
- Service clients to maintain positive working relationships.
- Prepare sales orders and production requests in a timely manner.
- Resolve billing discrepancies and assist in collections of past due accounts.
- Provide regular reports to Sales Manager regarding prospective sales orders, daily call sheets, itineraries, new prospect lists, forecasts, and competition analysis.
- Monitor competitive media to continually prospect for new account leads.
- Follow station/company practices/policies for processing, invoicing, of sales.
- Adhere to minimum standards of performance as established by Sales Manager.
- Develop account list from various sources.
- Conceive and execute written proposals.
- Additional Responsibilities
Required Skills/Education & Certification:
- College education preferred.
- Background in related media sales preferred.
- Outstanding marketing/presentation skills.
- Strong organizational skills.
- Must possess understanding of ratings services.
- Conversant in Television broadcast vocabulary.
- Computer literate.
- Excellent oral and written communication skills.
- Knowledge of FCC rules and regulations relating to advertising copy.
- Strong interpersonal skills.
Please Submit Résumés to:
Greta Richards
General Sales Manager
1550 Moffett St.
Salinas, CA 93905
gretarichards@kionrightnow.com
EOE
